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The reason why cheap websites are costs for your company?

It’s all about revenue left on the table. Let me explain: 

Cheaply built website conversion is often 1% compared to quality conversion optimised websites of 3%. To put this effect into example with same amount of visitors and price of a product/service: 

(These number are just examples. In reality each businesses traffic, pricing and conversion is different)

Not surprise why companies choose our more expensive websites because it has higher return on investment. In fact each website designer should either speak about ROI, results or conversion, if not, please avoid them.

The cost of quality wordpress sites consists of the following

• Custom digital strategy
• Custom web design
• Custom web development
• Branding
• SEO 

Custom digital strategy

Each business is different, and so is the industry, customers and yourself and the digital strategy has to reflect each of these. In other words, to have success online begins with formulating a custom strategy that only works for your business.

It is usually a 25-50 pages strategy designed specifically for you which aligns your new website and future marketing campaigns with all of the above – Only very few digital agencies in Finland provide this. It’s crucial for online success, and we are the few who have incorporated this into our services.

Custom web design

Custom design specifically designed for your company’s brand, budget, and needs is the only you get success. Each website and business is different, so the design must reflect that. Not Jost that, but your website needs to be unique to differentiate from the harsh competition while leaving a positive mark – that will be remembered by customers.

Don’t buy cheap themes-based websites as most agencies do – you might as well do it yourself. But we don’t recommend it because, in both ways, these sites tend to leave a lot of revenue behind.

Content marketing

With content, we execute primarily written content because graphics are there to support your text. But how do you get people to read your content is the question? Well, that’s the job of our professional copywriter who knows copywriting Frameworks to get prospects to click to your site, read your content and purchase from you. But how and who they are?

Professional Copywriters.

A copywriter writes compelling text that successful companies use in websites and their marketing campaigns. Essential, they combine marketing, sales and closing skills and strategies into a piece of copy. (So you get brand awareness, traffic and sales.) If you don’t have these skills, you need to let our copywriter write each page, or your copy won’t produce great results.

The main reason you should avoid cheaply/fastly built websites is that they don’t use copywriters because it’s expensive and the budget won’t allow it. But all this extra 400€ budget increase per page does on your project is increase your ROI to up to 300%.

SEO

Now the website text needs to be search engine optimised, or it does not generate any traffic. Simply SEO improves text search engines’ visibility. Its branch of digital marketing, which we believe is one of the most important for each website. Our SEO experts optimise each written page to have maximum reach for organic traffic. By aligning this with copywriter text, you can have a website that generates traffic and sales.

So, the next time you see

A low website price (€399 – €1999)

Please do yourself a favour and avoid them!

Website development should not be a sprint for the cheapest price unless you want the lowest results. Instead, think of it as a marathon, which takes time to become successful. And start your free price estimation, so you are one step closer to starting your next project.