Course overview
Are you ready to take your business to the next new level?
Our 7 days SEO training course is here to equip business owners and brand developers with essential skills.
Here is a preview of what will you learn:
- Day #1 – How to find SEO issues that hinder your website & fix them
- Day #2 – How to find the right keywords to target
- Day #3 – How to optimize pages using keywords for the best visibility
- Day #4 – How to optimize product pages and categories
- Day #5 – How to use internal links to boost rankings
- Day #6 – How to build external links to get page 1 or rank 1 position
- Day #7 – How to make your content grab the search listing spotlight
Our course is constructed from the ground up. Doing so ensures that each day builds upon the strategies of the previous days, resulting in continuous improvement and maximizing results.
After you complete the course, you will be equipped with SEO strategies that 95% of business owners do not know or lack the understanding of the whole concept, putting you ahead of others. And, of course, you will have the know-how to increase visibility and sales weeks and months ahead. It is that simple.
Frequently asked questions about our SEO course…
Why is SEO demanded?
There are many reasons, but the most important is that it makes your website successful. If you want your brand to be visible and even rank ahead of your competitors, you need SEO to do so. Because for today’s and future customers to find your brand depends highly on how well your site is optimized for search engines.
Is 7 days of training enough?
Yes, in 7 days, you can learn the most important factors that matter around 80% of SEO work-related tasks. Seriously! Of course, we cannot teach you everything in that short time. But what you can learn is the essential factors that are proven to work. Even if you plan to implement it yourself, let someone internally in your team to perform it, or hire external providers.
When will I see the results? In a matter of weeks or months?
Many of you probably already know, but for those who do not, SEO is long-term. The best results you will see in 6 months after you complete something.
Why does it take so long to see results? It is because of the way Google’s algorithm works. It analyses all competitive content that rank any keyword and only slowly gives you a better ranking when it sees more trust in your site. So, your job is to maximize this effort by optimizing your site for search engine best practices and user intent. The latter is especially important!
And if you implement what we teach, you should see improvements and results coming in each week. Especially if you are currently missing some keywords or links, implementing either one will yield results in a matter of weeks.
If you see results, does it mean that you should stop? No! Definitely not. See, SEO should be ongoing. And if results start to come, then you actually need to optimize even further. Find new things to optimise, content to add, or renew old content. Doing so, you will get this snowball effect that keeps growing and growing.
And because SEO is long-term, it is best to start now.
For whom is this course intended?
Our course is for anyone who is a beginner with no or little level of understanding of SEO and wants to upskill their skill so that they can grow their business.
Yes, even if your business is:
Each business owner or individual who is in charge of marketing should understand how SEO works. Yes, even if you are not going to perform it yourself, so at least know what to look out for when you purchase the service.
Startups that are looking to create a solid foundational brand presence online can use SEO to begin their marketing efforts because it is the most convenient, efficient, and cost-effective strategy especially if we compare it with advertising.
Online stores can benefit from SEO to understand how to optimize products, categories, and pages for better visibility, traffic, and sales. For some, it is even the main source of generating customers.
Brick-and-mortar businesses, such as shops, restaurants, or any other service/product-based businesses can and should use it to attract more online customers from search engines and maps.
SEO knowledge for any agency or a freelancer who provides digital services is a great additional skill to learn. Especially because it is an expensive service to provide and highly demanded.
Consultants can use the training to consult clients about SEO possibilities, trends, and best practices
And why even study SEO?
The answer lies in the top trending marketing channels in 2023. According to GWI consumer trends analysis company, here is the top ways Internet user find new brands or products online:
- Search engines 31%
- TV ads: 30%
- Word of mouth (friends & family) 27%
- Social meida ads 27%
- Directly brand website 25%
- TV shows: 23%
- Ads on webiste 23%
- Online retail websites 23%
- Social media reccomendation: 22%
- Consumer review website: 22%
It should be quite clear now. If you want to utilise the most effective digital strategy for your brand, then learn SEO from our training or hire professionals to do it for you.
Marketing Channel Comparison:
Marketing Channel | Cost | Time to See Results | Effectiveness |
---|---|---|---|
SEO | Moderate upfront investment of time or budget | Gradual, typically 3-6 months | High – Sustainable organic traffic |
Pay-Per-Click (PPC) | High costs (ad spend) | Immediate, within days | Immediate but diminishes when budget stops |
Social Media | Low to moderate initial costs | Immediate, engagement grows over time | Moderate – Relies on consistent content and engagement |
Email Marketing | Low to moderate initial costs | Gradual, builds over time | High – Builds a loyal audience over time |
Influencer Marketing | High costs | Immediate, depends on influencer reach | Variable – Depends on influencer credibility and ongoing partnerships |
Key takeaways:
SEO: Provides the most cost-effective strategy that keeps growing organically. Yes, there is an upfront investment of your time through training and implementation or budget set aside to hire experts. But long-term benefit makes it a cost-efficient choice compared to all other strategies.
PPC: Offers immediate results but requires ongoing investment to ad spend. While it does provide quick results, it may not be sustainable in the long term due to market situation, competitors bidding higher, or any other reason. Also, you do not own this traffic, compared to the SEO traffic that comes organically.
Social media and Email marketing: Are effective for current audience engagement. These channels are there to keep your followers or email list updated on your services or products, making them to come back for more.
At big picture, it works like this: first, you should focus on SEO to generate traffic that you can convert to sales. Then, keep followers and customers engaged with email marketing and social media. In the end, if you have perfected these and know how well you can convert cold traffic into sales, it is time to start advertising to scale your business. And you may try influencer marketing to see if it works for you or not. But the whole process only works when all other elements are aligned and in that order, including a well designed and highly converting website. This course is designed with this consideration, focusing the foundational aspect – SEO training.
Who we are?
We are a website development agency that specializes in SEO. You may ask, why the two professions?
Well, we do that because both go hand in hand. See, to create an effective website, you need SEO skills to know how to structure it. When the site is complete, it plays a critical importance in increasing your brand’s visibility and awareness, and generating organic traffic.
Also, website development is a necessary skill to perform SEO professionally. Because many technical factors that help search engines find and index your site content are based on the backend of your website. To find and fix these, you need to understand advanced-level website technicality, designs, and sometimes even coding. Essentially, you need to understand the website inside-out.
As you can see, you need both SEO and website development skills to perform either very well. And this is the reason why we have individuals who can do both professionally
Meet our amazing team.
Our team consists of SEO specialists, website developers, designers, CRO specialists, content writers, and project managers – together we help companies change their business to success.
We are especially proud of our SEO results. We have a total of 8 years of experience growing businesses. Often, we double, triple, and rarely even quadruple their revenue. Of course, we do not say it is easy. It takes time, 8 months minimum, sometimes 1-2 years with larger sites or competitive niches, but the long benefit wait outweighs the cost and time because SEO creates success many years after that. When our clients see the results, it does put a smile on their faces.
But we understand there is also a demand for training, which is why, we have made this 7-day training for you.
You will learn how to find and fix technical SEO factors, how to perform keyword research and on-page SEO, and finally build links. We will cover the basic to medium/advanced level that anyone with little or no skills can implement. Quick and easy. Techniques just like we do it internally for our clients.
The best thing is that it is free of charge for anyone without any strings attached. There is only a tiny request we ask back. If you found it useful, please leave a review and share it with others. That way, we can help more individuals like you. That’s all. Enjoy!
It was a pleasure to e-meet you. And I want to already congrats you. If you have read this far, you are halfway there. Contracts. You are a doer. All that’s left to do is to start the training. Hop on!
What people say about our SEO training?
“Exactly the same strategies taught in this training have helped me to grow my blog to 8000-10000 organic clicks per month, depending on the season. Thank you.”
Christine Aljasmäe
Lifestyle blogger, Christine.fi“I want to say big thanks to the WPKY team for providing this free SEO training. It has been very helpful in understanding how to grow my brand. PS. I still hired them for 6 of months SEO to kick start my traffic growth because I was too busy to implement these strategies myself. Overall, I highly recommend the training and their services. “
Eve Leppik
Owner, Evescakes.ieMore SEO resources & blogs
What is SEO?
Search engine optimisation means making your site available for search engine crawlers, so that it can be indexed and ranked in search results.
What is technical SEO?
Learn the most important factors of a backend of you website that makes or breaks your SEO success.
SEO pricing
How is SEO prices? Find out what should you expect to pay for hourly, project-based and monthly retainer plans.
Get a free SEO quote today!
If you want to bypass the learning curve and trial and error, the fastest way to get results is when you hire professionals. Get in touch today.